5 Tips To Set You Up To Be A Successful Freelance Marketer?

Freelance Marketing

Freelancing is becoming the norm for many of us creatives in today’s world. Especially in the last year, due to the pandemic more marketers have decided to take a leap of faith or have been thrown into it via redundancy. With a new challenge can bring on worry and anxiety but not to worry,  Life […]

5 Steps To Surviving Redundancy – A Marketers Survivors Guide

Surviving Redundancy

One thing that has been more apparent this year is the harsh reality one may have to face, which is going through and surviving redundancy. Unfortunately, redundancy is one of those experience that may occur in your career and it’s important at an early stage in your career to understand how to deal with it […]

3 Ways to Implement Multi-Channel Marketing

Multi-Channel marketing is one of the key strategies that is being used more in 2021 and we want to make sure our #Community are up to date, 3 ways to implement multi-channel marketing can do for you. Whether its an element you want to learn and figure how you can optimise this within your job […]

5 Things You Should Know About Advertising!

Advertising – “The activity or profession of producing advertisements for commercial products or services“. We know sometimes it can be confusing to define the difference between marketing, PR, and Advertising and we have defined all that for you here. But delving into advertising more it’s important to understand its importance and how it is a […]

Sustainability Within Marketing

sustainable marketing

Marketing as we know it is all about consumer communication, amplifying and activating key voices through; social media, advertising, and the various key channels to sustain and maintain customer retention and build community. With sustainability being a personal pain point for consumers, as they make a further effort to treat the environment better and realise […]

The Lack Of Black Talent In Marketing – 5 Key Steps To Activate Change

The Lack Of Black Talent In Marketing

Black lives, culture and subcultures are not being represented, storytelling is skewed and we are not marketed correctly. This has resulted in image damaging misconceptions that have caused great back-lash on global marketing campaigns, across fashion, beauty, sports and lifestyle commercial brands. Which in turn has and can damage brands bottom line aka their profit. […]

Copywriting 101 – Top 5 Tips To Get The Message Right

Copywriting

What is copywriting and how does it contribute and elevate content for marketers? Copywriting is part of the art and method to help sell the product or service via persuasive communications for customers and readers to take action. Another view for definition is defined to be, the activity or occupation of writing text advertisements or […]