Marketing Trends That You Can No Longer Avoid

Just like that, we are approaching the end of the year, 2021 is on its last few laps. It’s only right we reflect on the key marketing trends, that we can no longer avoid. There have been, many viral digital moments, exciting campaigns, brand blunders, and digital stars that have dominated 2021. The majority of […]

5 Tips To Set You Up To Be A Successful Freelance Marketer?

Freelance Marketing

Freelancing is becoming the norm for many of us creatives in today’s world. Especially in the last year, due to the pandemic more marketers have decided to take a leap of faith or have been thrown into it via redundancy. With a new challenge can bring on worry and anxiety but not to worry,  Life […]

5 Steps To Surviving Redundancy – A Marketers Survivors Guide

Surviving Redundancy

One thing that has been more apparent this year is the harsh reality one may have to face, which is going through and surviving redundancy. Unfortunately, redundancy is one of those experience that may occur in your career and it’s important at an early stage in your career to understand how to deal with it […]

3 Ways to Implement Multi-Channel Marketing

Multi-Channel marketing is one of the key strategies that is being used more in 2021 and we want to make sure our #Community are up to date, 3 ways to implement multi-channel marketing can do for you. Whether its an element you want to learn and figure how you can optimise this within your job […]

5 Things You Should Know About Advertising!

Advertising – “The activity or profession of producing advertisements for commercial products or services“. We know sometimes it can be confusing to define the difference between marketing, PR, and Advertising and we have defined all that for you here. But delving into advertising more it’s important to understand its importance and how it is a […]

Sustainability Within Marketing

sustainable marketing

Marketing as we know it is all about consumer communication, amplifying and activating key voices through; social media, advertising, and the various key channels to sustain and maintain customer retention and build community. With sustainability being a personal pain point for consumers, as they make a further effort to treat the environment better and realise […]

The Lack Of Black Talent In Marketing – 5 Key Steps To Activate Change

The Lack Of Black Talent In Marketing

Black lives, culture and subcultures are not being represented, storytelling is skewed and we are not marketed correctly. This has resulted in image damaging misconceptions that have caused great back-lash on global marketing campaigns, across fashion, beauty, sports and lifestyle commercial brands. Which in turn has and can damage brands bottom line aka their profit. […]